What’s A Business Coach And What Can They Do For You?

Everyone has a dream to start a business one day. Some people just dream it and others try and live it. For those who do try it, they realize that they’ve entered a whole new world. You definitely have an idea of the type “If I were in charge, I’d do things differently.” Or, you might think to yourself “If I were the owner, then this business would skyrocket.” Many people have the same ideas, but when they need to be turned into reality, lots of problems arise.

These problems can be whatever experience you can think of. Your employees aren’t listening to you as they should. Their job is only to pass the time and they don’t see the bigger goals. Your tracking and metrics aren’t up to date. You set out to do a big marketing campaign and it fails. This can make every sane person on the planet want to quit and let go of their dreams. But, there is another option. And that option is to find a great business coach that will help you to get your business on another level. Click here to read more.

What do business coaches do?

When someone says coach, the first thing that comes to mind is a coach in basketball or football. And, that’s not too far away from what a business coach does. For example, you’ll never see the basketball coach run laps for the team. They are with you to keep you focused. They are not consultants and will not do the work that you’re supposed to be doing. Instead, they will guide you directly to what your goals are. They’ll make you focused on the end result and motivate you to be committed. When they need to be real with you, you’ll know it. Whenever you need a sounding board, or someone to hold a mirror in front of you, a business consultant will be the best option.

This will help to highlight everything that’s going good and see what needs to be changed. Many business owners refuse to track bad metrics. If the data is consistently giving out negative results, or something is not working, people just tend to look the other way. However, a coach will make everything transparent. There is nothing to hide and all cards will be set on the table. Some truths are hard to look at, but we must do it to move forward.  Here’s some more info: https://www.nytimes.com/2014/02/11/your-money/life-coaches-for-the-entrepreneurial-set.html.

How will they make you achieve your goals?


Just like in sports, there is a plan, and there is a strategy. The team that has the better plan wins. What you need to do, is tell them your end goals, and how much and how fast do you want them achieved. Then, the coach will craft a plan for the next month, three months, or year. That’s depending on how fast you want to see results. Then, you’ll meet with them on a weekly or a monthly basis and see what’s good and what’s not.

With new information, you would be able to create better strategies and prioritize what needs to be done first. At every session or meeting, they’ll see what you’ve achieved. This will force you to commit to the decisions you discussed in the previous sessions.

A great business coach has years of experience in a specific field. That’s the most important thing they bring to the table. Knowing what works and what doesn’t will definitely be the stepping stone to get more profits. Of course, that’s the end goal for every business. By focusing on specific tasks, you’ll be able to get a new perspective on your own company.

How’s this different from mentoring?

Finally, we want to get one thing cleared up. Many people confuse coaching and mentoring, and that’s okay. Both of these bring many years of experience behind their backs. But, the most significant difference is that a mentor will only advise you what to do. On the other hand, a coach will be there with you at every step of the way. They’ll help you in your goal planning and they’ll keep you true to your word. They will hold you accountable for every action until you achieve success.